Asynchronous versus Live Video

What's the benefit of Ziggeo's asynchronous video recording technology versus live-streaming technology? Asynchronous video has a number of benefits:

• Videos can be recorded on people's own time-- and watched on others' own time.  No need to coordinate time zones, schedule calls or Skype sessions -- videos can be recorded, submitted and watched whenever and wherever people are.
• Recorded videos create engagement for a site -- by featuring recorded videos, people are likely to spend more time on a site than those without.
• Recorded videos give sites personality.   By revealing the people behind a company, a site, a community, a brand, you can give your site real personality with faces, voices and authenticity.
• Live-stream videos tend to be endless -- recorded videos can be created in short modules that can be consumed like snacks.