Ziggeo is Ideal Tool for Advertising / Marketing Campaigns
Ziggeo is the ideal tool for advertising agencies and brands to easily capture, curate and control videos recorded by their customers and communities.
How it works: Through Ziggeo’s embeddable video recorder, videos can be recorded remotely and submitted directly to your media management dashboard. And from there, you can share and launch the videos as you like.
Coke Campaign: User-generated videos of people around the world drinking coke and virtually passing it to the next person so videos could then be strung together became part of Coke’s thousand kisses campaign. Once videos were captured, it seemed as though the same coke was passed from older folks in a nursing home to younger folks in a garden or office.
Campaign Uses: Ziggeo can be easily used to capture video submissions for contests, user-generated videos to string or mix together for a commercial, video reviews of products, videos from customers for market research, and video stories related to brands.
Mobile-friendly: Customers or members of your community can record videos from any device using a browser (meaning no downloading of any app is required).
Control Video Length: Set a maximum recording time so that recorded videos are no longer than the set limit. You can even play with the maximum time limit as part of your campaign, e.g. TueNight played with the number “2” with a 22-second video campaign (submitted videos could be no longer than 22 seconds).
Complete Video Service: Ziggeo is a full video solution for video recording/plyaback as it takes care of the recording, transcoding to all necessary formats, playback and storage.
Media Management Dashboard: Recorded videos can be submitted or uploaded directly to a media management dashboard where videos can be viewed, shared, downloaded, and/or launched for the public to see.
Secure Video Sharing - Private or Public:
You have complete control over who views the videos so only those with permission able to view the videos. You can decide to keep the videos private, share videos with your colleagues, agency, brands -- and then select and approve particular videos to be launched to the public (e.g. to your website, directly to YouTube or via Facebook).
White-labeled Recorder/Player: The embeddable video recorder/player can seamlessly integrate into your site. Completely whitelabeled, it can morph into the colors, shape and look of your brand/site.
Branded Videos: You can brand videos with any selected logo or overlay right from your media management dashboard. Once videos are launched for public viewing (e.g. to YouTube or via Facebook feeds), they can then carry the brand and message together with them.
Video Wall Template: You can also use Ziggeo’s template to display videos on a Video Wall that can be completely and seamlessly integrated into your site. You can find more about the Video Wall here.
Automatic Video Tagging: Videos can be automatically tagged so they are easily searchable which can help, for instance, with your SEO ranking.
Supports webRTC: Ziggeo also supports web-RTC in order to avoid using Flash wherever possible (and that annoying little box that pops up asking for permission to access your camera.) Ziggeo ensures that recorded videos can be played on any device as it takes care of the transcoding to all the different formats.
Quick Start: Ziggeo Pages offers you a quick and easy start to capture video submissions from your customers. You can find more about Ziggeo Pages here.
You can find more information about how Ziggeo can help with Advertising / Marketing campaigns here on Ziggeo.