What’s the benefit of Ziggeo’s asynchronous video recording technology versus live-streaming technology? Asynchronous video has a number of benefits:
- Videos can be recorded on people’s own time— and watched on others’ own time. No need to coordinate time zones, schedule calls or Skype sessions — videos can be recorded, submitted and watched whenever and wherever people are.
- Recorded videos create engagement for a site — by featuring recorded videos, people are likely to spend more time on a site than those without.
- Recorded videos give sites personality. By revealing the people behind a company, a site, a community, a brand, you can give your site real personality with faces, voices and authenticity.
- Live-stream videos tend to be endless — recorded videos can be created in short modules that can be consumed like snacks.