Sound: How does the candidate sound? Is this someone you can image listening to day after day?
Intonation: Does the candidate sound angry? Or excited? Or nervous? Their voice intonation will clue you in.
Accent: where is the candidate from? How is their English?
Grammatical usage: Does the candidate use proper grammar? You'll discover more about their educational level by listening to them.
Grooming, hair styles, clothing, makeup: Your company culture will dictate what kind of candidate could fit in. Caveat: look beyond what is typically expected — you want to make sure you hire a diverse and inclusive work force for the highest performance.
Background Visuals: these can tell you a lot about your candidate, e.g.
Selected Surroundings: Office, Home or Car
Cleanliness of Surroundings
Choice of Art, Photographs, and Decorations
Unquantifiables: Certain qualities come out on video that simply can't be quantified:
A particular spark, energy, excitement for the particular position
You'll know in just a few seconds if that candidate is the right fit. But careful here: be open to folks who may not be like you. You'll find a diverse and inclusive work force could be exactly what your company needs.
Beyond the Ivy League
Videos will let you look beyond mere credentials. Be open to judging people based on their passion, how they articulate what the job means to them, and their story. You may be surprised to learn the best candidates often don't have the credentials you've set up for the job.
“Ziggeo is... an extraordinary way to get insight on a large number of people in a very short period of time.”